VYLD, a, female-led start-up from Berlin has created the first tampon made from seaweed, an eco-friendly alternative, which reduces waste and supports better menstrual health. Backed by the EU’s BlueInvest initiative, VYLD has patented this unique solution and attracted investment.
Turning waste into eco-friendly solutions
Inspired by the absorbent power of seaweed, founder Ines Schiller saw its hidden potential. This idea led to the creation of Kelpon, a tampon made entirely from biodegradable materials. Kelpon uses biopolymers from European seaweed.
This process extracts natural fibres from seaweed to make high-quality, eco-friendly hygiene products. Unlike conventional products, Kelpon requires no chemical bleaching as the seaweed fibre is naturally white. Seaweed is not just sustainable, it is also regenerative: as it absorbs nitrogen and CO2, its cultivation can support marine ecosystems and help mitigate climate change.
Promoting equality with sustainability
VYLD’s business model targets businesses and organisations through a B2B approach. Instead of selling directly to consumers, VYLD partner with organisations that want to support both sustainability and gender equity.
By buying VYLD’s products for their restrooms, companies can earn a certification that reflects their commitment to environmental, social, and governance (ESG) goals. This initiative doesn’t just provide access to healthier menstrual care – it also promotes inclusivity in the workplace.
BlueInvest in action
Through the BlueInvest Readiness Assistance Programme, VYLD received expert coaching, helping them network with key players in the industry and improve their fundraising skills. “We made valuable connections and learned how to effectively phrase our fundraising efforts,” according to Schiller.
After the coaching, VYLD secured funding via their own innovative financing model, which offers investors profits instead of equity. “This approach allows us to focus on long-term goals without compromising our values,” Schiller explains. This model has attracted similar-minded investors, enabling VYLD to secure resources for product development and market entry. With many ideas in the works, VYLD is developing prototypes for additional hygiene solutions like nappies and menstrual pads.
BlueInvest
BlueInvest is the EU’s innovation and investment platform for the blue economy, offering business coaching, fundraising support, and networking opportunities for ocean technology companies. If you are interested in joining the BlueInvest Community and exploring its features, visit the website or reach out to lu-blueinvest@pwc.lu.